Snap VP of Content Nick Bell Will Leave by Year-End
Snap Inc. vice president of content Nick Bell became the latest high-profile executive to head for the exit door. Bell--who led the messaging application's Discover section and its foray into original...
View Article3 Ad-Tech Stories You Need to Know This Week
Three of the few remaining, publicly-traded ad-tech companies filed their latest financial results last week with revenues impressing Wall Street in a sign of green shoots of recovery in the sector....
View ArticleInside Cable’s Retreat From Scripted Series
Earlier this decade, several cable networks determined that the key to their future was to follow the lead of AMC and FX: reinvent themselves as a home for premium scripted series, and ride the wave of...
View Article5 Tips for Media Companies Looking to Survive in the Age of Digital Disruption
It's hard to be a media company in an age of digital disruption. Here are some survival tips. Adopt a digital mind-set The move-fast-and-break-things ethos of Silicon Valley hasn't quite made its way...
View ArticleInfographic: Most Consumers Don’t Even Notice Store Closures
As online shopping skyrockets, brick-and-mortar stores continue to close. And most consumers don't even notice, according to new research from Sailthru. While nearly 40 percent of consumers didn't...
View ArticleWhy the Sharing Economy Has Come to Apparel
Consumers live in a world where they can rent someone else's apartment for a weekend, or furniture, or luxury handbags or even a bridesmaid--and now, shoppers can add clothing from their favorite mass...
View ArticleQ&A: Bloomberg Media’s Global CRO Discusses the Modern Sales Team
Keith Grossman loves his job, as he views it as a giant puzzle, with interconnecting pieces to form a bigger picture. As the global chief revenue officer of Bloomberg Media, Grossman oversees about 250...
View ArticleTimeline: Busy Philipps Is an Overnight Success 20 Years in the Making
From playing Kim Kelly, everyone's favorite Freak, to a stint as an ER intern, an award-winning turn in Cougar Town and a tasty soup endorsement, Busy Philipps has paid her dues and then some. Here's a...
View ArticleHow the Rise of D-to-C Brands Is Helping Digital Ad Spend Defy Gravity
Despite concerns over inventory quality and questions over trading practices, advertisers spent a record amount on digital media in the first half of 2018, with the rise of direct-to-consumer (d-to-c)...
View ArticleFacebook and Macy’s Holiday Partnership Is a Testing Ground for Both Brands
Sometimes opposites attract and in the case of Macy's and Facebook, that tension is all part of the allure. The social media giant is partnering with the retailer to bring 100 small ecommerce...
View ArticleE-Cigarette Maker Juul Labs Is Shutting Down Its U.S. Facebook and Instagram...
E-cigarette manufacturer Juul Labs responded to concerns expressed by Food and Drug Administration commissioner Scott Gottlieb by outlining several steps it is taking to keep its products out of the...
View ArticleClass-Action Lawsuit Alleges Avon Discriminated Against Pregnant Women
A New York law firm has filed a class-action lawsuit on behalf of two former Avon employees alleging the beauty company practiced "systematic discrimination" against women "based on pregnancy,...
View ArticleThe 2018 Elections Were Packed With Memorable Ads. So Which Candidates Won?
There was something decidedly different about this year's wave of political ads. Traditional methods made way for compelling, breakthrough work that used digital storytelling to strong effect....
View ArticleAdweek’s Brand Genius Awards Celebrated the Best in Brand Building
On Nov. 7 in New York, Adweek held its Brand Genius Awards, which has stood as one of the industry's top honors for almost 30 years. Our senior editors crowned the prime examples of brand building in...
View ArticleOnline Grocery Delivery Is Still Wildly Experimental
When you consider all of the available online grocery delivery options in the U.S., it's hard not to think grocers and platforms alike are throwing stuff against the wall to see what sticks. Sure,...
View ArticleThe Funny or Die Creative Behind Monetizing Some of Your Favorite Viral Videos
It took Molly Smith a mere five days after graduating in 2013 from the University of Minnesota to pack up her life and head to Los Angeles in pursuit of her dream: working in the entertainment...
View ArticleFor Production Company Summerjax, It’s All About Trust and Collaboration
Manhattan Beach, Calif., neighbors Lauren Tanzer and Wimberly Meyer were having conversations about new motherhood and marketing in 2013 when they began cooking up a plan to disrupt the industry. Five...
View ArticleFacebook Is Ramping Up Its Career-Development Efforts With a New Site, Other...
Facebook took the next step toward honoring its June pledge to train 1 million small business owners in the U.S. on digital skills by 2020 with this week's debut of career-development site Learn With...
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