Orlando Fox Station Releases Footage of Tornado Hitting Station
Orlando Fox owned station WOFL has released footage of its studio getting hit by a tornado on Monday. The tornado destroyed two homes, according to officials. No injuries were reported. The footage...
View ArticleMSNBC’s Post-NBC News Plans May Include New Products
MSNBC president Rebecca Kutler and her senior executives are in the midst of preparing for the network to be spun off from the NBCUniversal News Group and join the newly-created SpinCo later this year....
View ArticleStreaming Ratings, Week of Feb. 10: Sweet Magnolias Climbs to No. 1
The power of friendship pushed the Netflix drama series Sweet Magnolias to the top of the chart of the most-watched streaming title for the week of Feb. 10, according to Nielsen Streaming Content...
View ArticleBalancing Innovation, Authenticity, and Human Creativity With AI
This post was created in partnership with Kantar AI is transforming marketing, pushing brands to rethink not just strategy but also how they engage consumers and balance automation with authenticity....
View ArticleConsumers Are Protesting Retailers’ DEI Policies, but the Boycotts Aren’t...
A nationwide boycott aimed at major retailers like Walmart and Amazon over their diversity, equity, and inclusion policies was meant to send a financial message. However, data from three separate...
View ArticleTicker: Newsmax Paid $40 Million to Settle Smartmatic Defamation Lawsuit
Top of the Ticker: A recent regulatory filing by Newsmax revealed that the network paid $40 million to settle its defamation lawsuit with Smartmatic. The case was settled in September with the terms...
View ArticleFox Phoenix Reporter Finds Sasquatch in Flagstaff Snowstorm
Phoenix Fox reporter Nicole Krasean found the creature it seems everyone's been looking for since, well, forever. Bigfoot or Sasquatch, as it is known, was in Flagstaff, Arizona during a winter...
View ArticleAs Consumers Ditch Tesla, Rivian Targets the EV-Curious at SXSW
Walking around Austin, Texas, during South by Southwest this year, Rivian was nearly omnipresent. That's due to a two-year headlining sponsorship deal that Rivian inked with SXSW in December. The...
View ArticleHere’s the Roundup for the Week Ending March 14
Happy Friday to all who celebrate. In this week's edition of stories we didn't write up for one reason or another, we see a local anchor gets memorialized in a painting and Federal Communications...
View ArticleRead Madwell CEO Chris Sojka’s Statement About the Agency’s Financial Status
Independent creative agency Madwell, which employs over 100 staffers in New York and Denver, is facing mounting pressure as employees report delayed paychecks, missed vendor payments, a culture of fear...
View ArticleDonald Trump Calls CNN and MSNBC ‘Illegal’ During DOJ Speech
President Donald Trump referred to CNN and MSNBC "illegal" during a speech at the Department of Justice on Friday. It marked the latest escalation in his language about the news media and those two...
View ArticleThursday, March 13 Evening Cable News Ratings: Abby Phillip’s Star Continues...
CNN may have found its hit roundtable show as NewsNight with Abby Phillip continues to shine for the network. The 10 p.m. newscast repeated as CNN's most-watched show in the Adults 25-54 demo and...
View ArticleWCBS Chief Weathercaster Lonnie Quinn Takes Time Off to Heal After Concussion
CBS News New York (WCBS) chief weathercaster Lonnie Quinn will be off the air for several weeks to recover from an accident. Quinn suffered a concussion earlier this year after, he said, he "took a...
View ArticleDonald Trump Silences Voice of America
President Donald Trump has silenced Voice of America, the federally-funded news organization that has beamed its broadcasts abroad for over eight decades. On Friday afternoon, the Trump administration...
View ArticlePerplexity’s Biggest Ad Yet Pits Its AI Search Against ‘Poogle’—and Lee...
Perplexity is making its biggest marketing bet yet. The AI search startup has launched its first celebrity-led ad campaign, starring Squid Game actor Lee Jung-jae, in a mid-seven-figure buy across...
View ArticleMarketers Need to Rethink the Role of Digital in Campaigns
What if it was never going to last? More than three decades have passed since the first banner ad appeared on a website. Digital wasn't just a new frontier, it was a place that experienced...
View ArticleOpenWeb Names New CEO After Ousting Its Founder
The advertising technology company OpenWeb appointed industry veteran Jim Daily as its new chief executive officer on Monday, marking a new era for the firm following a period of highly visible...
View ArticleLet St. Patrick’s Day Be a Lesson in Campaign Localization
Every year when St. Patrick's Day rolls around in the U.S., I find myself cringing at the spectacle. My daughters and husband hold Irish passports. We lived in Ireland. I've managed teams there, and I...
View ArticleSpectrum Debuts Tool to Boost Audience Reach for Ads
Spectrum Reach, the advertising sales business of Charter Communications, has rolled out its newest planning tool, Audience Reach Optimizer (ARO), designed to boost the effectiveness and efficiency of...
View ArticleDebra Alfarone to Anchor Gray’s New Afternoon Newscast
Gray stations are adding an afternoon newscast called Local News Live. The one-hour newscast will air on 37 of Gray Media's local television stations starting today. The show is anchored by Debra...
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